December 23, 2008

Digital Photography: How to Conceptualize Your “People” Pictures

This is a contributed article written by my friends and pro photographers Brad & Jeanine Crooks.
Have you ever wondered why some “people” pictures grab your attention a little more than others? It’s probably because the image is conceptual – it tells a story.
BPSI – these are 4 simple letters to keep in mind while photographing people. These letters are an acronym for Background, People (or Person), Symbol, and Involvement. Keeping this formula in mind will help you to conceptualize your people pictures, making them much more interesting and definitely more saleable. This formula was taught to me years ago by Rohn Engh, author of “Sell and Re-Sell Your Photos”?

Why Advertising On LinkedIn Isn’t Always Effective

Social Media Networks like Facebook and LinkedIn offer businesses new channels through which to conduct marketing and advertising. But how effective are these, really? Ask any SEO or online marketing expert and they will tell you that it’s an organic process and it takes time to develop real results. The key is to have good content that turns people into repeat visitors to your website – eventually they will buy.
Really? “If you build it they will come?”

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