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The Future of Online Advertising

October 2, 2004 / Dave Taylor / AdSense, AdWords, and PPC Help, Wordpress Help / 4 Comments

If you were lucky enough to be with me here at Gnomedex in Lake Tahoe, California, then you already know that Paypal‘s Dave McClure moderated a panel entitled “The Future of Online Advertising”.

Panelists included Jeff Barr of Syndic8 (a favorite site of mine), Henry Copeland of BlogAds (which I’ve written about in my article BlogAds: An Advertising Network Specifically for Weblogs), Bill Flitter of Pheedo.com, Mark Pincus of Tribe.net and Gokul Rajaram of Google’s Adsense team (which I’ve written about quite extensively on this site, including Partner with Google and Make Money).
Dave shared a list of links to different Web sites that offer a good starting point for learning more about the future of online advertising and was kind enough to share them with me for this weblog.
With that introduction, here’s the list:

flash/graphics

www.pointroll.com
www.macromedia.com
www.enliven.com
www.bluestreak.com
www.eyeblaster.com

email marketing

www.emaillabs.com
www.topica.com
www.constantcontact.com

affiliate advertising

associates.amazon.com | www.amazon.com/webservices
www.google.com/adsense
affiliates.ebay.com | developer.ebay.com

organic/paid search, shopping search, metrics

www.searchenginewatch.com
www.google.com/adsense
www.overture.com
www.findwhat.com
www.froogle.com
www.shopping.com
www.clicktracks.com
www.webposition.com
www.atlasonepoint.com

blogs & RSS

www.blogads.com
www.pheedo.com
www.feedster.com
www.technorati.com

identity / behavioral targeting

www.typekey.com
www.dynamiclogic.com
www.revenuescience.com
www.tacoda.com
www.dotomi.com

other sites of interest

www.wilsonweb.com
www.webmasterworld.com
www.free-web-money.com
If you have additional sites that you think are good starting points for people learning about monetizing the Web site, Web pages, weblogs, whatever, please do post them as responses to this thread.

About the Author: Dave Taylor has been involved with the online world since the early days of the Internet. Author of over 20 technical books, he runs the popular AskDaveTaylor.com tech help site. You can also find his gadget reviews on YouTube and chat with him on Twitter as @DaveTaylor.

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Starbucks coffee cup I do have a lot to say, and questions of my own for that matter, but first I'd like to say thank you, Dave, for all your helpful information by buying you a cup of coffee!

4 comments on “The Future of Online Advertising”

  1. Dave Taylor says:
    November 21, 2005 at 4:30 am

    Hi Yvonne. I would say that the best way to start with an affiliate program is to considering signing up with someone like Commission Junction (www.cj.com) as they are the market leader in this space. Alternatively, join me at the Affiliate Summit 2006 in Las Vegas and you’ll be able to talk with lots of different affiliate solution providers from throughout the industry. See http://www.affiliatesummit.com/

    Reply
  2. Yvonne says:
    November 20, 2005 at 3:07 pm

    Hello Dave,
    Taking your advise and trying to set up an affliate program. I have a landscape design software I sell on-line. I have a few takers already but I’m stuck as to how to do the behind the scene stuff, and I’m also looking for a could contract.
    Where do I start?
    You and I have chatted before about your Google book.

    Reply
  3. Bitsplitter Blog says:
    October 5, 2004 at 3:54 pm

    Bunch of Gnomedex Links

    Gnomedex was fantastic. Lots of people to talk to, and I thought the panel discussions were interesting even if others found some fault with them. Being at the conf you hear about a bunch of stuff that it’s hard to find your way to if you weren’t…

    Reply
  4. ProBlogger says:
    October 3, 2004 at 2:20 am

    The Future of Online Advertising

    Free Webmoney has posted a great list of resources for people wanting to explore online advertising options. Its a good starting point on a variety of different topics….

    Reply

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