Ask Dave Taylor
  • Facebook
  • Instagram
  • Linkedin
  • Pinterest
  • Twitter
  • YouTube
  • Home
  • YouTube Videos
  • Top Categories
  • Subscribe via Email
  • Ask A Question
  • Meet Dave
  • Home
  • Articles, Tutorials, and Reviews
  • Social Networking versus Social Marketing

Social Networking versus Social Marketing

January 9, 2008 / Dave Taylor / Articles, Tutorials, and Reviews, Facebook Help, Twitter Help / 3 Comments

As you might well know, I’m happy to be a faculty member at Stompernet, a completely new idea in the world of Internet Marketing, a consortium of top marketers pooling their knowledge and expertise to create a single place where you can learn about search engine optimization, search engine marketing, ecommerce, keyword research, proven techniques to improve your PPC campaigns and close rates on your sales pages, leveraging blogs and podcasts for marketing, and even discuss and compare notes about such mundane topics as shopping carts, web hosting companies, designers, and copywriters…

In addition to an extraordinarily active set of forums, Stompernet also has a library of literally hundreds of training videos – with free access for members – and a few times a year we have on-ground events where hundreds of people get together and brainstorm, while the faculty experts do back-to-back site reviews for attendees.
I will also candidly admit that I’ve learned a lot from the other experts, people like Leslie Rohde, Don Crowther, Jerry West, Dan Thies, Frank Kern, Sherman Hu, David Bullock, and our fearless leaders Andy Jenkins and Brad Fallon. With this many neurons firing in sync, it’s always exciting to see what’s coming next, and finally I can share a bit of that with you…
What’s coming next is Social Marketing, the idea that while social networking (a la Facebook, MySpace, Twitter, etc) is fun and entertaining, there’s a marketing facet to social networking, to the world of “Web 2.0”, and instead of just pussyfooting around it, we can actually leverage it to strengthen our brands and improve our site traffic and product or service sales.
No, don’t panic, we’re not talking about spamming the social networks. (c’mon, I’m not going to put my name on anything like that!) It’s also clear that spamming doesn’t work anyway (though plenty of people continue to fill my MySpace email, Facebook friend requests, and more each week), but smart, legitimate, straightforward and, yes, ethical approaches to simultaneously promoting your business and yourself in your ever-growing social network is a smart program.
The SMARTS program, to be exact.

Smarts Video from Stompernet and Don Crowther
Click to watch the video at Stompernet

Hosted by my long-time friend Don Crowther (who also runs the terrific site 101publicrelations.com) this short video is well worth watching, and it includes specific tips and ideas that can help you start to grow your business immediately. If you do opt in to the SMARTS program, well, you’ll doubtless find me behind the scenes helping out there too.
Check it out, and please leave a comment to let me know what you think. Just don’t point out that Don tends to talk rather fast. I already know that. 🙂

Disclosure: in addition to being on the faculty, I also receive a small fee for each new member to Stompernet. This helps keep me in new gadgets and helps me keep this weblog up and running. Thanks for your support!

Let’s Stay In Touch!

Never miss a single article, review or tutorial here on AskDaveTaylor, sign up for my fun weekly newsletter!
Name: 
Your email address:*
Please enter all required fields
Correct invalid entries
No spam, ever. Promise. Powered by FeedBlitz
Please choose a color:
Starbucks coffee cup I do have a lot to say, and questions of my own for that matter, but first I'd like to say thank you, Dave, for all your helpful information by buying you a cup of coffee!

3 comments on “Social Networking versus Social Marketing”

  1. andy says:
    January 26, 2015 at 4:51 pm

    Great article, thanks for sharing!

    Reply
  2. Indy Golf says:
    May 12, 2008 at 6:06 am

    Very Interesting,
    I am wondering how I can bring that type of viral marketing on a local level? The term social is a great way to state the obvious actions of the internet.
    Thanks

    Reply
  3. Banner Boy says:
    May 4, 2008 at 5:15 am

    I’m the first to leave a comment? On a Dave Taylor blog? wooooo!
    I’m either up too late, or this page is hidden from the regular population.
    Anyway, I can testify that Stomper AND Don Crowther (I guess this would now mean you too Dave) ARE the BEST place to learn and implement info to get your site running.
    I’ve been a member of Stomper and Smarts and rely on their info and strategies everyday (and hour) in most cases.
    Cheers.
    Chris

    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Search

Recent Posts

  • Can I Remotely Disable Apple Pay on my iPhone?
  • Easy Way to Check for a System Update on KOBO Libra H2O eReader?
  • Disable Contactless Google Pay (GPay) on an Android Phone?
  • How to Have a Honda Vehicle Forget Your Phone?
  • How Do I Free Up Disk Space On My Windows PC?

On Our YouTube Channel

Monoprice Harmony Capsule 300 Outdoor Bluetooth Speaker -- UNBOXING, DEMO & REVIEW

Twinkly "DOTS" Flexible Smart LED String -- DEMO & REVIEW

Categories

  • AdSense, AdWords, and PPC Help (106)
  • Amazon, eBay, and Online Shopping Help, (161)
  • Android Help (194)
  • Apple iPad Help (144)
  • Apple Watch Help (51)
  • Articles, Tutorials, and Reviews (344)
  • Business Advice (198)
  • Chrome OS Help (21)
  • Computer & Internet Basics (756)
  • d) None of the Above (164)
  • Facebook Help (381)
  • Google, Chrome & Gmail Help (175)
  • HTML & Web Page Design (244)
  • Instagram Help (47)
  • iPhone & iOS Help (602)
  • iPod & MP3 Player Help (173)
  • Kindle & Nook Help (92)
  • LinkedIn Help (85)
  • Linux Help (162)
  • Linux Shell Script Programming (86)
  • Mac & MacOS Help (887)
  • Most Popular (16)
  • Outlook & Office 365 Help (24)
  • PayPal Help (69)
  • Pinterest Help (53)
  • Reddit Help (17)
  • SEO & Marketing (81)
  • Spam, Scams & Security (92)
  • Trade Show News & Updates (23)
  • Twitter Help (217)
  • Video Game Tips (66)
  • Web Site Traffic Tips (62)
  • Windows PC Help (909)
  • Wordpress Help (204)
  • Writing and Publishing (72)
  • YouTube Help (45)
  • YouTube Video Reviews (159)
  • Zoom, Skype & Video Chat Help (56)

Archives

Social Connections:

Ask Dave Taylor


Follow Me on Pinterest
Follow me on Twitter
Follow me on LinkedIn
Follow me on Instagram


AskDaveTaylor on Facebook



microsoft insider mvp


This web site is for the purpose of disseminating information for educational purposes, free of charge, for the benefit of all visitors. We take great care to provide quality information. However, we do not guarantee, and accept no legal liability whatsoever arising from or connected to, the accuracy, reliability, currency or completeness of any material contained on this site or on any linked site. Further, please note that by submitting a question or comment you're agreeing to our terms of service, which are: you relinquish any subsequent rights of ownership to your material by submitting it on this site. Our lawyer says "Thanks for your cooperation."
© 2022 by Dave Taylor. "Ask Dave Taylor®" is a registered trademark of Intuitive Systems, LLC.
Privacy Policy - Terms and Conditions - Accessibility Policy