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What's "shoplisting"?

Dave, I just bumped into a kind of fraud called "shoplisting". What is it and how to merchants avoid being ripped off by shoplisters?


Dave's Answer:

Thanks for the question. This is a new one for me too, shoplisting. Here's the scoop:

Shoplisting is when someone obtains a legitimate receipt from a store, then steals the identical products and takes them back for a store credit or gift card. They then sell the gift card on the open market for pennies on the dollar.

Neat, simple, no pawnbroker to deal with, no hot merchandise on their hands, no fencing involved.

And, of course, completely illegal.

But is it pervasive? Well, you can't go onto eBay and find auctions for receipts, but have a look at the gift card or store credit or gift certificate searches. Lots of matches, eh?

Some of them, I'm sure, are legitimate, but it seems likely that some measurable percentage of them are the result of shoplisting. It's too easy, too straightforward, and too darn hard for eBay to police.

Read the listings, some are sure suspicious when you start to look at them in this light. I won't point to specific auctions because the link will vanish all too soon, but almost all the sellers have 20 or less feedback ratings, and some of them are quite open about receiving, and returning, easily stolen items, like Roomba computerized vacuum cleaners. Are they the result of shoplisting? How are we ever going to know? But do you want to risk it?

In terms of how to avoid this, well, for more expensive items, I believe that RFID (radio frequency ID tags) are going to allow unique serial numbers on a per-item basis, and that'll be tracked on receipts. If you buy a DVD player with serial number RX22332438C and you return one with the serial number RX22332478M, then you might just get to explain to the police what's going on.



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Comments

Good article. Just one question...why need RFID to "allow" serialization?

Plenty of electronic gear seems to have a serial number barcode on the package today. Just scan both UPC and S/N, and you have it.

Posted by: Paul at August 8, 2005 4:54 PM

I have heard of people takeing barcodes from lower priced products and changeing them with a high price product. most people at check out never catch it. I would like to see the RFID tags to keep people from ripping of the stores. I have also seen people just pull stuff of the shelves it them and then leave. What is wrong withe people today?

Posted by: Roomba at January 23, 2006 3:45 AM

Another way a store can cut down on this activity is to have a separate entrance for returns that is accessible from the outside only. This prevents thieves from entering the store, grabbing the products, and heading to the returns counter.

Posted by: Wolverine at November 27, 2007 10:38 AM

That's a great point. I've seen that in stores like Circuit City, actually, but too many stores (Wal-Mart, Target, etc) don't think this element through and it's far too easy for customers to wander the store THEN go to the returns counter. And we're all losers as fraud hits the multi-billion mark.

Posted by: Dave Taylor at November 27, 2007 10:52 AM

I have a lot to say, but ...
Starbucks coffee cup I have a lot to say, and questions of my own for that matter, but most of all I'd like to say thank you for all your efforts on this Web site by buying you a chai!

I do have a comment, now that you mention it!









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