What's the Google AdSense "See More" link?

Man, I'd hate to work on the AdSense team, I gotta say. People are so darn skeptical and suspicious of anything the company does, and even with AdSense itself, arguably one of the best ways ever to make a few bucks off your daily blogging and online publishing efforts, there's a constant drumbeat in the community of "rip..off..rip..off".

Really, if you think about it, you'll realize that it's in their best interest for us AdSense publishers to make the most money possible. The more we earn, the more enthusiastic we become and the more we spread the word, allowing them to sign up even more publishers and display even more adverts, generating more clicks and, yes, more money for both Google (Nasdaq: GOOG) and ourselves. That's good, right?

So on to what you're talking about. You're right, if you look at some of the AdSense blocks on my site, you'll see the following in the corner:

When I first saw this on my site, I was actually pretty enthused. Why? Because it means that there are even more chances that a visitor can find an advertisement that's a perfect match, click on it to find out more, and earn me a few cents in the process. Sure enough, click on "See More" and you'll be taken to a page of advertisements hosted on the Google site that are still relevant to the topic of the original hosted page, but represent different advertisers and different offers.

Here's a little snapshot of the page I saw after I clicked on "See More" on my article explaining the difference between HD ready and HD capable TV sets:

Again, not beautiful, and not even an on-page switch, but I can't see any downside to the addition of this link to more adverts and if even one person out of a thousand clicks on it and finds an advertisement that matches their needs or interests, it's a win:win in my book.

Tip: Don't yet have a Google AdSense account? Then you'll definitely want to read Getting Started with Google AdSense!