One of the interesting features of modern Web browsers is how they treat RSS feeds as regular bookmarks, even as they clearly handle them differently. Safari's a prime example: bookmark an RSS feed and you'll find that the browser sneaks out and checks for new content, updating the unread article count in parens that's associated with that bookmark. Magic!

(actually, you can change how often that happens by going to Preferences --> RSS but "magic" sounds more exciting, doesn't it?)

The question is: how do you unsubscribe from an RSS feed in Safari? The answer: exactly how you'd delete any other bookmark.

Let me show you.

First off, notice I subscribe to TechCrunch and here you can see there are 41 new articles that I haven't seen:

(the red highlighted icon is referenced later in the article. For now, just pay attention to the "TechCrunch (41)" bookmark entry)

To delete these RSS subscription bookmarks that appear on the bookmarks bar is a breeze: just hold down the Control key when you click on the bookmark:

You can see that the last entry on the contextual menu here is "Delete". Choose it and *poof* the bookmark and subsequent RSS subscription vanishes.

But what if it's in your bookmarks menu?

Here you can see my subscription to CrunchGear reveals I have 20 unread articles. But I can't Control-click on it because it's in a menu. Hmmm...

The solution is that you need to delve into the Safari bookmark manager. That's accessible by clicking on the tiny "open book" icon that appears on your bookmarks bar, on the very left. You can see it in the first screen shot in this article, circled in red.

The bookmarks manager area is a bit tricky, but just pay attention to the left side for a second. You'll see:

As I have done, click on "All RSS Feeds". Now the window expands and shows you all your RSS feed bookmarks, regardless of where you've put them:

In this case, I'm going to unsubscribe from CrunchGear by Control-clicking on that particular entry:

Choose "Delete" and... done!