How do I get started with Kontera contextual advertising?

Hey Dave - is there a way for Kontera ads open in a new window - I'm always afraid of advertising that takes people AWAY from my site.

Cheers!

Dave, how did you get your Kontera links to appear with just one underline? Mine have two which then forces the line spaces apart creating funny formatting. Thanks.

Matt, you're welcome to "view source" and see what I'm doing, since I'm not sure that the single-underline trick is widely disseminated. You can also ask your Kontera rep, of course. In terms of your line spacing, try adding this to your style sheet:

body { line-height: 1.1 };

and see if it makes things lay out better.

Karen, from what I understand, there is a way to have the Kontera ads open up in a new page, but the problem is that it is flagged by pop-up blockers but Kontera can't recognize that situation. Net result is that the advertiser pays for the click, but doesn't gain the visitor. That's why they aren't explaining how to do that in the documentation and that's also why I haven't tried it out on my own site.

As with Google AdSense placement and anything else, the best way for us to ensure that there's an ongoing revenue stream from advertising in the online world is to go out of our way to NOT trick people, to NOT defraud the advertisers and to instead ensure that they get the best possible leads from our sites so that they're happy and pour more money into their ad budgets, not less. Make sense?

I am able to see the above financial statement can you please share what u r getting is it revenue or ECPM? :)

FYI, I’ve created a Wordpress plugin that helps wrapping Kontera’s ad zone tags around post content and/or comments easily.

See it here

Cheers

Thanks I signed up! Hopefully i'll get accepted into the program.

Dave, I am using kontera in my wordpress blog and tried to place the line you gave in your comment, in the style sheet.
But the ad still has 2 underlines, and not one.

Any way to do this for a wordpress blog?

how can join Kontera?

Do youselves a favor and aviod Kontera. I wish we did. In my experience, Kontera is one the worst of the AD partners we’ve ever had. Right now they are tanking with pay outs down over 60% this year. They have very poor targeting. They ran Ford truck ads on our movie site that upset our readers. On top of that they are short on inventory and even if you have the traffic they cannot pay for it. We found them to be pretty sneaky. When we threatened to leave about the above problems, they scrambled to give us a better rev share, but they shorted us on inventory. We got paid less than before on more traffic. Finally when we demanded they let us out of agreement for the reasons above, they refused and will not send our final payments.

Do yourself a favor. Sign up with Chitika or Vibrant Media. You’ll get a good rate, targeted ads your readers appreciate and as much inventory as you can sell.